ID WEEK | Kookmin ID

Some of us visited neighborhoods we’d never been to before, while others returned to familiar places—but I think it was the first time we all really observed the city with such detail. As we focused on the atmosphere, colors, street layout, signs, wall textures, and other visual elements unique to each area, we began to truly appreciate how distinct and full of character Seoul’s districts are.

We found ourselves asking questions like:
“What visual elements capture the essence of this neighborhood?”
“What kind of image does this place evoke?”
“What kind of form or structure could we create from this?”

As we walked and took photos, ideas started to take shape. We also had fun talking with upperclassmen and underclassmen—swapping stories about school life and sharing laughs. It was a simple activity, but it ended up being a deeply meaningful day.

After the fieldwork, each team began analyzing the visual elements of their assigned district in earnest. We looked through all the photos we had taken, discussed what stood out, and sorted them to better understand the visual identity of the neighborhood. From there, we extracted key concepts and created mood boards to guide our design ideas.

Then, on the morning of March 26, we headed to the annex building for the Spaghetti Challenge, an event hosted by the student council. The goal was to build the tallest tower using only spaghetti noodles and marshmallows—and the team with the highest structure won a prize!

It turned out to be way more fun than we expected, and the room was filled with laughter the entire time.

Everyone was super focused and passionate while building their towers. We had to think about structure, discuss how to maintain balance, and work together—which naturally built a strong sense of teamwork.

The winning team managed to stack theirs to nearly 190 cm! It was seriously impressive, especially considering how sticky the marshmallows were and how easily the spaghetti broke.

Having a light-hearted event like the Spaghetti Challenge in the middle of the workshop was such a great idea. It helped us relax, laugh together, and get closer as a team. Thanks to that energy boost, the atmosphere lightened up, and we were able to dive back into our projects with even more excitement and motivation.

That same afternoon, we had a special guest lecture from an alum! After a briefing on the Dyson Design Competition, we attended a talk by Jiheh Lim, a professional from Samsung Electronics. She shared several of her past projects and gave us valuable insights into real-world design work. It was such an inspiring and meaningful session—I think we all came away with a clearer sense of what it’s like to work in the field.

Then came the long-awaited final presentation day!

The third floor was packed with people, and seeing everyone gathered like that was a bit surreal. I even caught myself thinking, “Wow, are there really this many people in our department?”

Each team showcased the results of their week-long project. We displayed our final models, posted our development process on the walls, and prepared to present our ideas. It was a proud moment seeing all the creativity and hard work come to life in one space.

INDUSTRIAL DESIGN

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